Chill & Prosper with Denise Duffield-Thomas

How slow and steady can win in business

So you know the story of the tortoise and hare? 

They challenge each other to a race, and the tortoise plods along, slow and steady, and the hare rushes, runs, and gets distracted. Ultimately the tortoise wins. 

Well, today, we’re discussing how this “slow and steady wins the race” idea applies to your business. 

This is important because if you’re one of those methodical people who like to take it a little slower when initiating action or making decisions, you might feel left out in fast-talking entrepreneurial situations.

The entrepreneurial world often values speed, ideas, and newness over the tried and tested, so business can feel isolating if you’re always surrounded by hare personalities.

If this sounds familiar, listen to today’s podcast to learn about how the “slow and steady” approach can win in today’s online space.

Balancing people over profits

Have you ever said this…

🥰 “I don’t care about the money; I just want to help people” or

🤗 “People over profits,” or even

👩‍❤️‍👩  “It’s not possible to both make a lot of money and help people.”

I’ve heard this from a lot of people.

I get it - of course, people are more important than profits, and we should all care about our clients, but business isn’t a zero-sum game, and we can’t use this as an excuse.

So, on today’s podcast, I share how you can help a lot of people and make a lot of money - they’re not mutually exclusive.

Understanding your customer’s Money Archetypes

Let’s shift focus. Today we’re not talking about your money personality, but your customers. 

 

It’s time to look at the type of customers you are and should be attracting and how this might affect your business. 

 

Once you understand more about your customer’s Money Archetypes you can create more impactful marketing and more valuable support and products. 

 

Why do you need to know this?

 

Well, marketing is all about motivation and sales is understanding who your customers are and what drives them. When you try to market to everyone, you won’t get great results and it’s hard to stand out when there’s a lot of noise. 

 

So the more you understand your customers and talk their language, the more effective your marketing message will be.  

 

These insights are so valuable to help you achieve more sales, and get better at serving and helping your audience.

Workaholics, empire builders and fellow rulers

Today, we’re talking about a topic close to my heart - overcoming workaholism and hustle culture. 

This episode is aimed at my fellow Ruler Money Archetypes, who want to build an empire without burning out. 

Even if you’re not a Ruler, today’s episode will give you some great insights into your friends, partner, or clients and help you understand the motivation of Rulers.

Dealing with shiny object syndrome

Are you easily distracted by too many new ideas or the draw of shiny objects? Me too! 

As an entrepreneur, how can you work out which of your many ideas and passions are the right ones to pursue? And which ones can actually make you money?

I'm gearing up for my annual Money Personality business coaching program (which I'd love to see you in), so today, I've got a bonus podcast episode all about dealing with shiny object syndrome. 

Big risks, big rewards. Embracing your maverick.

Are you a risk-taker? Do you wish you could embrace the “big risk, big reward” mentality? 

Maybe you love taking risks in search of new, exciting adventures.

This might sound familiar if you have a Maverick, Alchemist, or Ruler personality, and it will terrify the Accumulators out there.

But today, we’re talking about how to take risks in business without sabotage, wrecking your business, or burning out. 

AMA: Travel, Anxiety and Scaling

Today on the podcast we have a fun “Ask Me Anything” episode that is packed with nuggets of wisdom.

I answer your questions about:

• Managing work while taking extended travel or time-off 
• Balancing your ambition and work ethic if your partner has a different personality 
• Tips to start manifesting more money 
• Overcoming anxiety when starting your business 
• When to outsource or hire when scaling your business

Growing your email list and social media

You might not want to hear this, but there are key numbers in your business that you need to track and have a plan to grow. 

 

It’s possible to both love your people and want to grow your numbers quickly. 

 

Don’t be afraid to look at these numbers. The success of your offers, launches, and, in fact, your whole business is directly linked to the size of your audience. 

 

The truth is that the more people see your stuff, the more money you’ll make - it’s a numbers game, so it’s essential to get clear on where you’re at and have a target you want to grow to. 

 

On today’s podcast episode, I’m sharing how I grow my list and following.

Failing businesses and hard economic times

We have such a joyful podcast episode today! It's all about failing businesses and tricky economic times. Urgh. 

 

But if you've been in scarcity, feeling fearful, or worried about failure, you'll feel better after listening. 

 

The feeling of uncertainty and concerns about the cost of living are real for a lot of us at the moment, so it's normal if you're feeling stressed.

 

It's also normal if you've noticed these feelings starting to have a knock-on effect on your business, but this doesn't have to be disastrous. 

 

If you've made a mistake or your anxiety is peaking (I've been there), then today's episode will help you.

Business & mindset lessons from 4 months traveling

Last year, I took my family to Europe for four months - hubby, three children, and my mom - and it was intense and magical in lots of ways. 

 

We were so lucky to spend time in the UK, seeing Mark’s family and traveling to places like Paris, Barcelona, and Lapland - I hope it was an unforgettable trip for the kids.

 

I tried not to work much on the trip, but so many experiences stood out while we were overseas I just knew I had to share them in a podcast episode.

 

So today, I’m diving into the business, marketing, and mindset lessons I got from my Europe trip.